“Get me on the first page of Google!”, is the first things you hear whilst kicking-off your SEO campaign.
In Dubai, it’s not different. The race for being number one, being the best and being the industry leader is what everyone wants.
Here are 3 tips to keep in mind.
When you are running a new business it’s fairly important to choose an unique brand name that is also available as a domain name. Take enough time to scout the online “competition” before you settle in on a domain name. Also consider your target audience, do you want to target Dubai or go global? Choosing a unique domain name will help you avoid competing with similar domain names and rank higher in search results.
Dubai is a multi-language city but English is by far the most common language. Invest your time in relevant English keywords and long tail keywords.
Gaining authority can be acquired by the relevancy of your content and the amount of inbound links from high ranked websites such as news articles sites. Make a list of the top 10 local websites that are relevant to your business and get linked.
"An SEO mobile optimized website is key to drive a meaningful online experience."
Social media is hot. Even hotter in Dubai. So make sure you encourage social sharing across your business. This way you can amplify your reach for desktop and mobile users. With 9 out of 10 users being mobile in the MENA, it goes without saying that your website needs to be seo mobile friendly.