In a hands-on 30-minute webinar, delaware | digital will provide you with insights in how to become a customer lifetime value virtuoso. We will look at a broad spectrum of topics, from recognizing the impact of customer turnover (customer churn) on your business to predicting a customer’s next purchase based on smart data.
The time that the marketer was lord and master over your personal details seems to be on the way out.
WeChat is quickly catching up to Messenger and Whatsapp. It is important that marketers understand how to personalize experience to individual Chinese consumers if they want to penetrate into the China market.
Companies should start a dialog with their customers, listen to their needs and guide them through their decision making process. It’s important to find a way to build a personal relationship with your customers.
Websites today are still often a one-size-fits-all communication channel. In an era where consumers expect (hyper)relevancy, this is difficult to fathom. Organizations do understand the importance of personalization, but they just don’t know how to make it happen.
EU is catching up: Data protection rules will be harmonized over all member states.
OK, I confess... Following the market survey in association with the Karel de Grote (Charlemagne) University College of the digital maturity of Belgian companies, I was suspicious about the findings.
“Get me on the first page of Google!”, is the first things you hear whilst kicking-off your SEO campaign. In Dubai, it’s not different. The race for being number one, being the best and being the industry leader is what everyone wants. Here are 3 tips to keep in mind.
While technologies continue to change, other things become obsolete.
But sometimes, those things fuel the next big innovations.
Consumer cynicism towards brands is so high that there is little to overcome the crowd. Start now and re-authentify to reconnect with your customers.